
Student Retention Strategies & Services
Blackboard's data-driven student retention services help you launch or improve institutional student retention practices, transform your existing data analytics into dashboards and programs that drive improvement, and deploy rapid student outreach campaigns.

We Make Student Retention Easy, Holistic & Data-Driven
Let us help you unlock a clear picture of student data, policies and programs. With the data our solutions provide on incoming and returning students, you can take the necessary steps to better help students succeed.
Why Blackboard?

Powerful Strategies to Help You Retain More Students
Insight into your student population is crucial. Make sure it is user friendly and relevant so you can act on it. Our Blackboard Analytics dashboards and reports may be what you are looking for.

You Need a Unique Student Retention Strategy
Retaining more students is a priority across multiple departments. But are you in lock step and using a holistic strategy to improve results? Read our free e-book on secrets to retaining students.

A Student Engaged Is a Student Retained
Want to help students achieve success? Leverage a proactive outreach approve to reach and re-engage at-risk students and keep others on track.
Insight, Strategy, Engagement
Some 58 percent of institutions rank student retention as higher education’s most critical issue. That’s no surprise given that the average school loses $9 million to student attrition. We have the people, technology and scale to help colleges and universities meet the challenge.
Key Features

How We'll Help You Improve Student Retention
Student retention is a complex challenge that requires close coordination of several data-driven strategies. We can help you get better views of data, analyze it in new and productive ways, and act on it to advance both students and your institution.

Act to Reach Students When It Counts
With our 24/7 inbound and outbound call-center capabilities, you can engage students at every key juncture of their journey to completion.

Leverage Your Data
Get student retention reports and dashboards to identify at-risk students, track cohorts, determine financial aid impact and more.

Improve Your Current Student Retention Strategy
We’ll partner with you to evaluate your practices and build a master plan to improve retention and financial returns.
Retention Coaching Powered by Predictive Data
Combine the power of data with proactive retention coaching to drive student persistence.
Retention Coaching Powered by Predictive Data helps institutions increase student retention in a scalable and effective way. Combining the power of the rich data sets from predictive analytics to provide critical insights on student performance, our Student Success Coaches proactively engage with students that show early risk indicators. Coaches provide individualized support and resources to students to help them stay on track to success.

Harnessing Data-driven Insights to Maximize Student Retention and Success
Wayland Baptist University partnered with Blackboard to harness data-driven insights to deliver a proactive outreach campaign to students at risk of dropping out of school. The first-term program has resulted in a higher term-to-term retention compared with a control population and provided WBU with valuable quantitative and qualitative data to help drive future student success efforts.
Students in the coached group registered for the Spring 2020 semester at a rate seven percentage points higher than that of students in the control group.
Proud to Be Retention Partners
While the challenge is universal, your institution is unique. We tailor best practices to meet each institution’s goals and budget.


