Higher Education Recruitment Services

Reach new student demographics, boost enrollment and improve ROI with tailored support through the full enrollment funnel.

It’s time to think differently about recruitment

With college enrollment in decline right across the country, you need a new approach to recruiting students.

At Blackboard, we provide holistic recruitment support that is driven by student insight to ensure that no prospective student is ever overlooked. Reach your institution’s enrollment goals through our three complementary solutions anchored by dynamic, data-informed strategies designed for the complete recruitment funnel.

A tech-enabled approach underpinned by student insight

Delivering a recruitment plan with both efficiency and scale requires an optimal mix of data, technology and great human service. Our recruitment portfolio combines all three to guide students through to enrollment.

A graphic of different types of charts that represent Data

Data

With learner demographics changing all the time, a detailed understand of prospective student segments is essential for enrollment growth. Our approach is underpinned by student insight, fueling personalized, relevant outreach.

A graphic of a finger tapping on a surface; from the surface where the finger is tapping a group of circles come out. The image represents technology

Technology

Is essential to apply these insights at scale. By embracing digital technologies, we provide timely, personalized support to all your prospective students via the channels that they prefer.

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People

Choosing a college is a big decision, making it imperative to have quality, human support on hand where required. Our Enrollment Coaches complement your team to guide students through the process.

What does it mean for you?

Increased Leads

By taking an approach borne out of student insight, we provide improvement in the volume and efficiency of your lead generation activity.

Improved conversion

With students considering a broader range of options, we help you convert top of the funnel leads into fully enrolled students.

Data and ROI

We provide full transparency on all data and results from your recruitment program, including crucially the ROI that is being achieved.

Own Your Online Story: Develop, grow and differentiate your online programs

Online programs demand a tailored recruitment approach. Blackboard OPX delivers online growth without sacrificing ownership or revenue.

Insights from the Field

Learn more about what our recruitment services can do for your institution.