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Blackboard Launches Scholar, a Free Social Bookmarking Service for Academia

First Blackboard Beyond Initiative Property Connects Blackboard Learning System Users Worldwide
WASHINGTON, DC, Feb 14, 2007 (MARKET WIRE via COMTEX News Network) -- Blackboard Inc. (NASDAQ: BBBB) announced today the launch of Scholar(R), a free, innovative social bookmarking Web service, aimed at connecting faculty and students and enhancing teaching and learning. This new tool enables millions of Blackboard users -- including faculty, students, and administrators -- for the first time, to connect on a regular basis across institutions, and share resources. Scholar allows members of the Blackboard(R) community to save and classify bookmarks and searches, share resources with faculty, students and administrators from other institutions, automatically update courses with dynamic content feeds, and enable student contributions to course collections.

"Scholar is one of many ways Blackboard is helping to bring the power of Web 2.0 to the education community," said Michael Chasen, President and CEO of Blackboard. "The site provides a forum where a network of learners, teachers and administrators can share the web resources they find most useful with peers across academia. It is a powerful opportunity for our global end user community to collaborate and connect beyond the campus."

Social bookmarking is an increasingly popular way to find, categorize, save and share a collection of one's favorite Web sites. Similar to the 'favorites' or 'bookmarks' feature in many web browsers, social bookmarking allows users to save the web sites they find of interest or value. Social bookmarking services additionally enable users to save the bookmarks in a central location, tag them with relative descriptors and then easily access them later from any Internet connection. Scholar takes it even further by customizing social bookmarking for education and putting it right at the users' fingertips by integrating it with Blackboard's online learning environments.

Grand Rapids Community College in Michigan is one of the early adopters of Scholar. Associate Professor Garret Brand is using the social bookmarking site in his Business Law course where his students have exchanged law-related Web resources with their peers at Georgetown University.

"As a faculty member, I'm always excited when I hear of a technology that gets students involved in their own learning," said Brand. "Scholar enables and encourages student participation in learning since students can easily push resources to any browser right within their Blackboard course environment, instead of the traditional method of faculty providing a list of external links."

All users of the enterprise versions of the Blackboard Learning System(TM) (including Vista and CE licenses) can have access to a free Scholar account through which they can utilize all the social bookmarking features right within their teaching and learning environment. Scholar is also open to the public at www.scholar.com, providing a dynamic tool for sharing the community's knowledge as broadly as possible.

Scholar was released in open beta on December 20, 2006. Access is delivered through the Scholar Blackboard Building Block(TM) or Scholar Blackboard PowerLink(TM). The Scholar Blackboard Building Block and Scholar Blackboard PowerLink are available on Behind the Blackboard(TM), a client extranet where Blackboard system administrators can easily download the necessary files and documentation. Once the Scholar Blackboard Building Block or Scholar Blackboard PowerLink is installed and enabled, faculty, students and administrators at that institution can start to build collections right away.

Scholar is the first property released from the Blackboard Beyond(TM) Initiative, a series of innovative, centrally-hosted web properties and services, designed to empower the Blackboard client network. Built on the principles of Web 2.0, Blackboard Beyond will provide the education community with tools to pioneer the next generation of teaching and learning.

To learn more about Scholar, visit www.scholar.com and/or contact your Blackboard system administrator for access.

About Blackboard Inc.

Blackboard Inc. (NASDAQ: BBBB) is a leading provider of enterprise software applications and related services to the education industry. Founded in 1997, Blackboard enables educational innovations everywhere by connecting people and technology. Millions of people use Blackboard everyday at academic institutions around the globe, including colleges, universities, K-12 schools and other education providers, as well as textbook publishers and student-focused merchants that serve education providers and their students. Blackboard is headquartered in Washington, D.C., with offices in North America, Europe, Australia and Asia.

www.blackboard.com

Blackboard

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Any statements in this press release about future expectations, plans and prospects for Blackboard and other statements containing the words "believes," "anticipates," "plans," "expects," "will," and similar expressions, constitute forward-looking statements within the meaning of The Private Securities Litigation Reform Act of 1995. Actual results may differ materially from those indicated by such forward-looking statements as a result of various important factors, including the factors discussed in the "Risk Factors" section of our Form 10-Q filed on November 9, 2006 with the SEC. In addition, the forward-looking statements included in this press release represent the Company's views as of February 14, 2007. The Company anticipates that subsequent events and developments will cause the Company's views to change. However, while the Company may elect to update these forward-looking statements at some point in the future, the Company specifically disclaims any obligation to do so. These forward-looking statements should not be relied upon as representing the Company's views as of any date subsequent to February 14, 2007.

Senior Manager Public Relations at Blackboard:
Melissa Chotiner
Blackboard Inc.
202-463-4860 ext. 2404
Contact via http://www.marketwire.com/mw/emailprcntct?id=3A4C34C8A190FC80

Media Contact, Fleishman-Hillard:
Amy Storey
Fleishman-Hillard Inc.
+1 202 828-8819

SOURCE: Blackboard Inc.